For our final Black Women Founders series, we spoke with Jamila Powell, Founder of Naturally Drenched ( a sustainable, vegan, eco-friendly haircare brand) & Maggie Rose Salon to chat with us on her inspiration behind Naturally Drenched and her biggest takeaway from her first year of business.
Read more below!
Follow Jamila @jamilapowell
Q: A short blurb on what inspired you to start your business?
I work as a full-time attorney for the Federal Government. When I had my daughter, Magnolia Rose, I wanted to have another stream of income. I’ve always been passionate about beauty and self-care, so I decided to open a texture salon called Maggie Rose Salon in Miami, FL, named after my daughter, and that’s where I began my journey with curls. From there, I recognized the lack of Black representation in the beauty space and I wanted to bridge the gap. I decided to start my own vegan, eco-friendly, curl-clusive hair brand, Naturally Drenched, to encourage everyone to embrace their natural texture!
Q: What’s one major tip or piece of advice you would give someone in their first year of business?
It’s important to understand that it will not be easy and the road comes with many twists and turns. Oftentimes, we will have a great idea, but we have to be prepared for the ups and downs that come with entrepreneurship. It’s important to work hard and it will pay off. I never stop and my goals are constantly evolving. Getting to the top takes commitment, dedication, and sacrifice.
Q: Tell us about Naturally Drenched?
Naturally Drenched is a sustainable, vegan, eco-friendly haircare brand created to help others love and embrace their natural curl pattern. I launched with our hero product, Rebalance, which is a pH restorative treatment that smooths the curls’ cuticle, soothes the scalp, moisturizes the hair, reduces frizz, and increases definition. Additionally, I created the Infinite Reflection Mirror, which makes the most of wash day. It's a fogless shower mirror that allows you to shampoo and condition your hair thoroughly and apply product seamlessly. We also have the Keep It Styling Clips, which keep your curls properly sectioned so that you can detangle and style curls without fuss. Ultimately, my goal with creating Naturally Drenched was to create a product that people can trust, fall in love with, and incorporate into their everyday hair care routine.
Q: What are 3 brands you love that you would like others to know about?